Downtown Eagle River
The Eagle River downtown has shops for any type of visitor, whether it’s to feed an appetite, acquire the rental for an adventure, or discover the crafts and antiques for long-time keepsakes. In some ways, the downtown is just as diverse as the Eagle River area’s outdoor playground of lakes, trails and routes.
Now is the time to reintroduce yourself – or to discover – the charming downtown of Eagle River. The wide sidewalks and friendly, slow-moving traffic make it the perfect place to enjoy a day of shopping, eating, and creating memories. Check out some of the options that make a trip downtown worth its while.
Explore Downtown
Downtown Events
Shopping Wristbands/Perk Cards
We are doing “I love Eagle River, WI” wristbands/perk card again! Now discounts available all year round - January through December.
Bands and perk cards are on sale January through December. Cost is still $5.00 and the money goes straight to all the great events put on for the community.
Ice castle
This popular attraction brings motorists, snowmobilers, locals and visitors hoping to see the massive 20-foot-high structure in all its glory on 116 S Railroad St. Each year brings a different shape, opaqueness and size. The castle is constructed annually (weather permitting) on the weekend closest to the New Year by the Eagle River Volunteer Fire Department.
