The two-day event includes Premier Beer Night on Friday, June 9 and the namesake event on Saturday, June 10. All suds will be served at Hi-Pines Campground.
Premier Beer Night features special brews from 15 participating breweries that will only be available that night. This VIP, red-carpet event goes from 6 to 8 p.m. and includes heavy hors d’oeuvres.
THE MAIN EVENT
The main event—Up North Beerfest—goes from 2 to 6 p.m. Saturday and includes more than 25 breweries from the Midwest and beyond. Festivalgoers will be given a sampling glass for their 2- to 3-ounce pours, a beer guide to find breweries at the festival, and live music. Food is available for purchase from the Rotary Club of Eagle River.
Many of the breweries will be recognizable, from Eagle River’s very own Tribute Brewing Co. to Leinenkugel’s. But there are opportunities to try drinks from lesser-known brewers like Barrel 41 Brewing Co. and Stillmank Brewing Co.
Be sure to make a transportation plan before coming to the event Friday or Saturday. Designated drivers are free to attend if accompanying a paid admission for the Saturday event. While parking is available on the grounds, many of our overnight lodging partners are providing free shuttle transportation to and from Hi-Pines Campground before, during, and after the events. No children, pets, or carry-ins are allowed to the event. Smoking is not allowed under the tented sampling areas.