Up North Beerfest - JUNE 10, 2017 - 2pm-6pm

The Up North Beerfest will be held on the grounds of the Hi-Pines Campground. Craft beers from more than 30 breweries will be featured. Attendees will receive a souvenir tasting glass and can learn about the brewing process from some of the Midwest’s most celebrated brewers.

FESTIVAL INFO

What is a beer festival?
Beer festivals are an appreciation of beer. The Up North Beerfest is a great opportunity to try many different styles of beers from many different breweries. Feel free to ask questions and make plans to visit some of the many quality breweries. Many of them offer tours.

Here’s what to expect at the Up North Beerfest:

  • No carry-ins will be allowed. This includes backpacks and coolers.
  • Children and pets are not allowed in the festival area. You must be 21 to enter the festival area, no exceptions.
  • Parking is available at the festival. Please take your time parking properly to allow others to enter and exit the grounds safely.
  • Smoking is discouraged and is not allowed inside the tents. Smokers, please DO NOT throw your butts on the ground!
  • When you arrive at the ticket area, present your ticket along with your ID to receive your wristband, commemorative tasting glass, and event program.
  • Once you have your wristband on you may proceed into the staging area. After 2pm you will be allowed to enter the festival grounds.
  • Breweries will pour 2oz. – 3oz. samples of their beers for you. Please do not ask them for a full pour, they want everyone to be able to sample their beers. Be sure to thank them for coming! Without them we wouldn’t have an event!
  • Please DO NOT camp out in front of a brewery or the homebrewers table. Other people would like to try some too!
  • Make sure you have a safe way to get home. A designated driver will get in free with your paid admission. We also provide a free bus shuttle if you are staying at participating area hotels/motels. Thank them for sponsoring such a valuable service. You can reserve a campsite adjacent to the festival grounds. If you choose to camp, please be aware of the campground rules and be sure to thank the camp hosts.
  • Your tasting glass is exactly that, a tasting glass. You will want to sample many different beers, but take it easy. The future of our beer festival depends on everyone acting in a responsible manner and not overindulging. This is important for everyone’s safety too. If you break a glass, you must bring all the pieces to an Up North Beerfest volunteer immediately. They will provide you with another glass (if available).
  • Eat something! Whether you eat at the festival or before you arrive it’s important not to drink on an empty stomach. Eating slows down the absorption of alcohol in your system. The Eagle River Rotary Club sell food and snacks at the festival.
  • Picnic tables will be scattered throughout the grounds but feel free to bring a lawn chair.
  • Protect yourself. June weather in Wisconsin is unpredictable. Wear comfortable clothing, a hat to protect you from the sun, and footwear. Please DO NOT go barefoot. The festival will be held rain or shine.
  • Bring a camera and some cash….photos make good souvenirs or you can purchase souvenir items on the festival grounds.
  • Stick around! Eagle River has many restaurants, shops, resorts and motels, so plan to stay after the fest to relax and enjoy the weekend.

Learn more about the Up North Beerfest by reading an interview with Chamber of Commerce Executive Director Kim Emerson in Resorts & Lodges here.

TRANSPORTATION

Stay at any of the participating area motels and receive your free “Beer Bus Pass” when you check in. The bus will pick up at the motels listed below and take you to the festival grounds; the bus will make return trips toward the end of the festival.

Please be sure to mention The Up North Beerfest when making your motel reservations.

OUR SPONSORS

Keg Level:

Growler Level:

Bomber Level:

Pint Level:

CONTACT US

We’d love to hear from you!

Do you have comments or suggestions? A favorite brewery you would like to see attend? Would you or your business like to sponsor the Up North Beerfest?

Contact us by:
Phone:  800-359-6315
Email:  info@eagleriver.org

US Mail:
Eagle River Area Chamber of Commerce & Visitors Center
P.O. Box 1917-BF
Eagle River, Wisconsin 54521

TICKET INFORMATION

Tickets will be available for purchase starting

April 1st, 2017

Advanced Tickets $35.00

At the Gate $40.00 (if available)

**Designated driver admitted free when accompanying a paid admission.

You can purchase tickets 3 different ways:

1. Purchase Your Tickets Online

The Up North Beerfest has partnered with Brown Paper Tickets to bring you a simple and secure way to order and print your tickets.

BPT_buy_tickets_small

     2. Via Postal Mail

Mail a self-addressed stamped envelope along with payment to:
Eagle River Chamber of Commerce
PO Box 1917-BF
Eagle River, WI 54521

3. Available at the Following Locations

Trig’s Cellar 70 liquor departments in Eagle River, Minocqua, Rhinelander, & Wausau

The Eagle River Area Chamber of Commerce & Visitors Center

Tribute Brewing Company, Eagle River

Red Eye Brewing Company, Wausau

WHO’S ON TAP?

Below is a list of invitees with asterisks noting those confirmed to be in attendance.

*AUGUST SCHELL BREWING CO
New Ulm, MN

*BARE BONES BREWERY
Oshkosh, WI

*BULL FALLS BREWERY
Wausau, WI

*CAPITAL BREWING CO.
Middleton, WI

*DOOR COUNTY BREWING CO.
Baileys Harbor, WI

*FOX RIVER BREWING CO.
Appleton, WI

*GENEVA LAKE BREWING CO.
Lake Geneva, WI

*HINTERLAND BREWERY
Green Bay, WI

*HOUSE OF BREWS
Madison, WI

*LAKEFRONT BREWERY INC.
Milwaukee, WI

*LEATHERHEAD BREWING CO.
Green Bay, WI

*LEINENKUGEL’S BREWERY
Chippewa Falls, WI

*MINOCQUA BREWING CO.
Minocqua, WI

*NEW GLARUS BREWING CO.
New Glarus, WI

*NORTHWOODS BREWING CO.
Eau Claire, WI

*ONE BARREL BREWING CO.
Madison, WI

*O’SO BREWING COMPANY
Plover, WI

*POTOSI BREWING COMPANY
Potosi, WI

*RED EYE BREWING CO.
Wausau, WI

*RHINELANDER BREWING CO.
Rhinelander, WI

*ROCKY REEF BREWING CO.
Woodruff, WI

*SAND CREEK BREWING CO.
Black River Falls, WI

*SAWMILL BREWING CO.
Merrill, WI

*SILVER CREEK BREWING CO.
Cedarburg, Wisconsin

*SOUTH SHORE BREWERY
Ashland, WI

*STILLMANK BREWING CO.
Green Bay, WI

*STONE ARCH BREWING CO.
Appleton, WI

*SUMMIT BREWING CO.
St. Paul, MN

*TITLETOWN BREWING CO.
Green Bay, WI

*TRIBUTE BREWING CO.
Eagle River, WI

*TYRANENA BREWING CO.
Lake Mills, WI

*VINTAGE BREWING CO.
Madison, WI

*WISCONSIN BREWING CO.
Verona, WI

Do you know a brewery that would like to attend the Up North Beerfest?
Provide us with their contact info and we’ll invite them!

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